Aston Martin - comment

Appointing a new Chief Commercial Officer will help bonds today. AML has invested a significant amount of money in well-received new models and now wants to refine its future product development. Ensuring sufficient cash is available is a different question. The ultra-luxury market remains challenging, and AML’s immediate challenge is selling existing wholesale inventory from dealers into the market and increasing retail volumes.

https://media.astonmartin.com/aston-martin-appoints-andrea-baldi-as-chief-commercial-officer/?lang=eng